Symbolism and Themes in The Lesson by Toni Cade Bambara Essay -- Paper

Symbolism and Themes in The Lesson by Toni Cade BambaraToni Cade Bambara wrote the compendious story, The Lesson, in 1972. The Lesson is considered by the Literary Canon to be a wonderful induce of fiction because of its use of language, humanistic theme, symbolism, and non-genre plot. Two essential elements that add to the judiciousness and enhance a reader?s comprehension of The Lesson are Bambara?s use of symbolism and theme.The Lesson takes place in New York?s cozy metropolis. The fictional story begins with a group of poor, uneducated, lower class metropolis kids standing in front of a mailbox, preparing themselves for another day of cosmos taught by Mrs. Moore. Mrs. Moore felt that it was her duty to help underprivileged children learn because she was adept of the only women in the neighborhood to earn a degree. The main component is Sylvia, who tells the story in a first person narrative. Sylvia is a late African American girl, probably around fourteen years old, who is very(prenominal) judgmental about the world around her. By Bambara?s weft of words, the reader can tell that she is extremely opinionated, presents a very tough, opposed exterior and not at all happy about having to be taught anything by Mrs. Moore. For instance, she states ?we kinda hated her too, hated the way we did the winos who cluttered up our parks and pissed on our hand ball walls? (Bambara 121). On this desirous summer day, Mrs. Moore felt that there was a lesson to learn at FAO Schwartz, a very expensive, upper class playact store in downtown Manhattan. After stepping out of the cab and peering into the window, Sylvia knows that this is not just any toy store and they are not just there for any case. The reason Mrs. Moore brought the children to FAO Schwartz is captured... ...e born on the social ladder is not a select and might not be considered to be fair. Although it is easy to take from those down the stairs you, to move up, one must take a much longer, more(prenominal) difficult approach. Bambara incorporates the theme of The Lesson into the story with very precise wisdom. The Lesson is a undimmed piece of fiction. The theme and symbolic elements will hopefully help this short story, stand the test of time. Bambara was able to express and show different views on life by bringing a few poor city kids into a ritzy toy store. This is a short story that should be read by all in hopes to educate today?s children. Works CitedBambara, Toni. ?The Lesson?. Literature Reading and Writing the Human Experience. Shorter 7th ed. Ed. Richard Abacian and Marvin Koltz. capital of Massachusetts Bedford/St. Martins, 2000. 121-126.

Business Presentation :: GCSE Business Marketing Coursework

Business PresentationTechniques for a Perfect Business Presentation Technicalities be all too ofttimes to blame for miscues and failures in todays Business world. How often do you hear about some on not getting a Job because there was a technicality problem with his or her rec everyplace? Unfortunately it happens all the time. I plan on presenting the skills and knowledge from hold up to finish for a perfect business presentation.Listening is not a skill that most people perform well on median(a) a person listens at only 25% efficiency (Curtis, 1997), do listening even more important to develop this skill. As military personnel interaction goes, listening is the most important skill in communication. So many opportunities are lost by poor listening skills, not to mention losing valu equal time. The importance of listening is immeasurable. Listening is a heavy(a) element of communication, speaking well is not worth anything unless the receiver in a conversation listen s just as well. Listening is primaryally a form of comprehension, if you do not listen than you cannot comprehend what is being said. fit to a study by J.D. Johnson (1971) found that listening affects the understanding of a problem, the retention and oversight of an individual, and the overall moral of the group (p. 297). As a consequence a broad(a) listener has more confidence and is able to have a vision of self-promotion. This is especially important in a job interview, and creates a more positive social environment for ones self. muckle are always more re4spected when they listen and demonstrate a good attention span. Listening habits are gradually and naturally inhibited over our entire lives. According to Curtis (1997) however, most of these acquired listening habits are undesirable (p. 64). They are generally described as second nature, or performed with out approximation of even doing so. Nevertheless, they can be overcome by observing the common causes of such i neffective listening. These causes are Talking rather than Listening, The entertainment syndrome, freehand into bias, Uncritical listening, Giving into distractions, fear of difficult material. Most of these are self-explainable, plainly some are not. The entertainment syndrome for example is a significant one. It includes the basic need for people to be entertained. If such a speaker does not entertain it is easy for us not to give him or her our attention (Curtis 1997).

John P Roche-The Founding Fathers: A Reform Caucus in Action Essay

John P. Roche promulgated a Thesis The Founding Fathers a Re arrive at Caucus in Action where managed to dwell upon the signifi send awayce of the part do by the builders of a country. He characterizes them as great contributors. away from that, the antecedent claims that the cornerstone of the ecesis was a vivid and entirely democracy connected process, which equally contributed to the creation of state, economy, and politics. He calls a target reader to give the Founders acknowledgements for the big efforts they made and value their efforts, which resulted in the arising of the strong and influential country. The members of the Philadelphia convention were obliged to practise significant formation work to satisfy all the packs and ask in all the political gaps that were previously over cheeked. He proves that the motive of founders was moderately and aimed at the promotion of prosperity of a state.What was an essential concern for the excogitation fathers when drafting the articles of confederation?According to the coif of P. Roche, it was a significant contribution to gather Philadelphia conference and change the social and political orders. thank to their hopeful minds and legislative competence, they managed to imply changes and implement the same political justifiedlys for all citizens. Apart from that, they defended the interests of the layman. They led to conclude that the government was not strong enough and more(prenominal) innovative measures were needed. Founders managed to keep the state functioning correctly by modifying the thoroughgoing issues. The task was rather tough they were obliged to keep anyone happy and look for the ways of satisfying the demands of all citizens.Founders managed to elaborate and structure the statute of the prospective state. They launched a powerful mechanism that proves to be effective for many years. Thanks to their contribution, the states economy is stable the political system functions approp riately and proves to be well built.  Roche claims that the most prominent contribution of the Founders a fortunate convincing of men from all parts of the country that the changes be requisite in the process of creation of a strong and united nation.I support the position of Roche. According to his point of view, Founders contributed to the development of USA passing being oriented on the interests of people. Their most significant attainments were that they have recognize that to win respect and acknowledgment of people, it is necessary to satisfy their interests. Politicians have realize that the Articles of Confederation were a failure. They came to the conclusion that the USA would not develop. The ability to conceptualize globally and make regenerate decisions made them successful and efficient rulers. separately of Founding Fathers made his contribution to the development of the state. B. Franklin propagated the idea of political self-government of the North Amer ican colonies, for the first time called them states (states), advocated their confederation. Concerning general political questions, he promoted the natural equivalence of people. The emergence of inequality, property, and laws associated with the creation of nightspot and state. B. Franklin advocated the legal equality of citizens, the elected consolidation of their rights, equality of votes of states, powers of the Senate and the US Congress. He laid the democratic traditions of local constitutionalism and federalism.How does Jefferson support his major premise in the body of the firmness of purpose of emancipation? Jefferson still hoped for the peaceful rendering by England of independence of the American colonies. He added a list of abuses, which England made to the citizens. As the principal author of the preliminary version of the Declaration of Independence, Jefferson proceeded from a democratic and revolutionary definition of the natural-law doctrine and substantiated the legality of the separation of colonies from England and the formation of an independent state. The statement of natural and civil rights, the justification of peoples position in the society and the peoples right to express ones position made the Declaration an outstanding theoretical and political document of the era.These ar the essential points of the author of the Declaration of Independence of the United States.First, for Jefferson, there are apparent truths all people are created equal, endowed with inalienable rights to life, freedom, intrust for happiness. These ideas confirmed the unacceptability of the class privileges and feudal rights, the equality of colonists with the inhabitants of the metropolis.Secondly, to ensure gentle rights, according to Jefferson, people are founded by states, governments. Thus, the peoples right to revolution was substantiated.Third, the author of the Declaration consistently advocated a republican form of government for the country, ground on universal suffrage, equal representation in legislative institutions, the election of executive bodies and judges, the variability of judges, jurors, sheriffs, and extensive self-governance. T. Jefferson is a protagonist of a clear division of the competence of the three authorities in the republic. I was convinced that state power should promote and not control citizens freedom.Fourth, the actual basis of the juvenile country government, according to Jefferson, is the equality of every citizen, the level of personal and property rights and the disposal of them. In his opinion, equality is based on the get out of the people and should be consistently carried out in every paragraph of the constitution. This equality must be realized originally in the general electoral law, the right of the people to elect officials and judges.Fifth, Jefferson claimed that the right becomes the right because it is the will of the nation. However, he saw the danger of unification of st atute law for all states, its threat to self-government.Sixth, Jefferson does not leave hope that humanity will soon learn to derive the benefit of every right and power that it owns or can take upon itself. The ineffectiveness of unlimited power, its abuse can lead to corruption.At a certain point, Founding Fathers have realized, that arose the need for implements changes. For that reason. They gathered to reshape the structure of state and develop a new set of constitution articles allowing regulating all political and social issues. They managed to achieve nationhood. These people managed to understand that sometimes it is necessary to take control over the situation in the country and implement changes even if citizens do not see the necessity of such radical measures. The period of the struggle for independence of the United States was marked by their victory, the creation of a state confederation.BibliographyWoll, Peter. American Government Readings and Cases. 16th ed.

Corporate america

Corporate America People in todays society believably think that the government runs our country. The sad thing about this is that they be totally wrong. What if the single and only great United States of America was in position, ran by its massive corporations. As a whole, America has fallen from their past virtues and qualities on how to properly run a government. Nowadays giant corporations discharge oft persuade the government into their favor.Within the picture, some of the top companies in America that contribute people with uxuries, have befit so accustomed to our culture, they have become essentials and have a bigger say in our lives. Some of these essentials be Internet Explorer, Nike, and 18M. For the to the highest degree part, the corporeal logos on the flag are some of our major and most dominant companies. With the amount of currency that the companies realize and contribute to the national debt they easily can do what they want and when. The peculiar(pren ominal) logos shown in the picture are mainly the worlds most sure-fire businesses.The altered American flag could also be acknowledged for the fact that it is the opulation that builds the corporate businesses into the empires they are today. All of the corporate logos are examples of the businesses with the most say. Nike, influences athletes that they wont be good or cool without it. Camel represents that no one will be calm without a cigarette. They range from Gas/ vegetable oil companies, Fast Food, and to pornography. Each one of these logos attracts a different feeling to a different audience Camel to cigarette smokers, Nike to athletes, McDonalds to fast food eaters.This could countenance rage, confusion, and a bit of regret in Americans bout their terminations and what they invest in. more or slight people can agree that instead of this picture having a disconfirming connotation, it is almost a patriotic accomplishment, of how far we have come with corporate America. It can show that not only do those companies do precise well in one area, but even more triple-crown and powerful internationally. America has come very far and distant from its indwelling virtues and ideas. The multi-billion dollar companies having some of the biggest, if not the biggest, influences in the world mainly caused this.As age has gone on, companies have become the driving factor in our decision making process in our country. With the power capitalized in large companies, they can easily persuade our government into anything that benefits their businesses. When our country was first founded we had a fastidious democracy planned out where the people would vote on many a(prenominal) things going into act. As time has gone on, ideas and decisions have gotten less and less strict, and the companies have learned how to take advantage of the government easier and easier.

How Culture Affects Managers

How culture affects manager in global organizations. In the last few years globalisation has been expanded all near the world in different beas and technology. International organizations know the same effect, organizations that urgency to have an adventure must require managers or leaderships with general awareness of cultural variables that may affect the business and make this a achievement or a flop.Since culture has become one of the main obstacles to govern decisions and processes in multinational enterp renegades, a barrier that is sometimes impossible to whip (XII) After the end of World War II growth of globalization has become widespread, thanks to advances in communication, transportation, technology and trading system. The world is mournful into a new millennium and we cannot ignore the importance of international business, and the organization thereof.However adaptation to culture is the most difficult challenge doing international business, this requires an understanding of the different culture, perceptions, stereotypes and values. Only the managers with a wide cultural sensibility will success. No single nation can be contented about itself and does not need the assistance and support of other countries, horizontal the riches nations need which lack resources and through global negotiations and agreements supplement their call for and wants.The development of international trade makes countries prosper by leveraging its assets arrive at purify, and then exchanged with other countries, which in turn they produce best. When companies are interested in international trade or looking to qualify markets, they need to negotiate with foreign firms, then countries will be better off.To achieve this they have to resolve conflict or mishaps that may rise when negotiating, because many times one party is not willing to give, so firms need to plan strategies to work to reach an agreement, It is important to know the subjective aspects of international negotiation, however culture influences directly in international negotiations, as not all countries negotiate the same way.Aspects such as values, habits, customs, religion, morality, etc. are essential to know, before a firm can have good communication and the n negotiating for a mutually beneficial. Horak, S. (2010). Does The Individuals Culture trifle A Role In The Value Perception Of Members Of Small international Teams?. Business Economics Journal, 1-7. The author of this article said

When Politics Trumps Policy

While the public demand for the pitiful justice system to cooperate fancy a safe and secure environment, in that location be too occasions whereby the public may feel that the immoral justice agencies are actually the one posing un incumbent threats to the society. Issues like the ab using up of authority, crazily vehicle pursuits and unauthorized use of weapons are all examples of fonts in which the criminal justice system is actually threatening the safety of the public.This paper bequeath discuss the case of Racin Rays Wild Day to discover the issues come tod in the decisions made by Ripley as a right enforcing authority. Central Issues The central issue in the case study would be the authority of the police officers to use excessive force as advantageously as to engage in blood-red pursuits. Due to a prior incident of a un secondmented pursuit ending with the death of a 14 year old teenager, the Pineville County Sheriffs Department is currently facing a lawsuit. As such, the Department has enforced stricter rules and regulations to prevent such accidents from fortuity again.However, another key issue which has cropped up would be that of the behavior of alternate Raymond Ray Ripley who has been observed to be overstepping regulations as well as lovely in activities that are not part of his responsibilities such as to go for extra patrol as well as to engage in the violent pursuit of a vehicle that was not warranted since rules have been implemented to prohibit any pursuit which does not overwhelm any violent felony crime or pose significant threat to the community.In gain, he is also using weapons which he does not have the authority to use (Peak, 2010). Use-of-force insurance insurance policy Ripleys actions is not compliant with the use of force policy which states that a supervisor should cancel any pursuit that does not involve a violent felony crime or other mess that would cut the danger and potential liability . In additi on, A separate policy prohibits the firing of warning shots unless circumstances warrant. (Peak, 2010).In the given case, Ripley had no indorse to demonstrate that the vehicle he was chasing was involved in any violent felony crime or circumstances that would pose extreme danger. In addition he used his fired warning shots even though the circumstances were not yet dangerous. As such, he was clearly violating the use-of-force policy. End Ripleys pursuit The lieutenant should end Ripleys pursuit. Firstly, this is because Ripley has already overstepped the policies implemented by the Department, as such there is a possibility that he would however abuse his power to bring about unnecessary harm to others.In addition, the Department is already involved in a current efficacious tussle. Should any mistakes go wrong with this one, the consequence would be especially frightening and people would lose confidence in the criminal justice agency. outlet warning shots The deputy should ha ve fired the warning shot. The surgical incision has already in miscellaneaed officers that no warning shots should be fired unless circumstances warrant. In this case, the officer was following normal regulations of being at least 30 meters away from the vehicle.In addition, he has proof to show that the circumstances warrant his actions since the driver was speeding towards him and thus the warning shot was fired to keep up his life. Lodging a complaint In the event that the people in the vehicle lodge a complaint about Ripley and his use of the force, the cross and the taser gun, there are various departmental policies which would need to be applied. First, it is necessary to record down all the processes involved during the whole incident including when , how and wherefore the deputy came across the vehicle, fired the warning shots and gave chase to the vehicle.Given that there is evidence to sufficient to show that the deputy did abuse his authority such as to own a Taser gu n and to use a dog, portion disciplinary actions would need to be taken to hold the deputy enumerateable for his actions. However, the head of the department will need to deliberate and take into account the factors affecting the situation and the decision-making of the deputy behind implementing the most appropriate form of punishment (Davis). Additional policiesGiven that the misconduct of the deputy has been identified, it is important that the department implement policies to ensure that similar acts do not occur again. Hence, this would involve programs like training as well as frequent audits to ensure that officers do not engage in behaviors that involve the abuse of their authority. In addition, the department should also set up a program to reminder the progress of those who have previously engaged in misconduct ahead to ensure that they are competent enough for their work. ConclusionIn conclusion, the case of Ripley demonstrates the serious consequences of the abuse of authority by law enforcing officials. Therefore, it is necessary for criminal justice agencies to implement the appropriate strategies and programs to ensure that similar incidents do not occur again. ? Reference Davis, J. (n. d. ). Police Misconduct and Civil Rights Law. Retrieved from http//library. findlaw. com/1999/Nov/1/126320. hypertext mark-up language Peak, K. (2010). Justice administration police, courts, and corrections management (6th ed. ). Upper Saddle River, NJ. Pearson/ prentice Hall.

General and Application Controls in Information Technology

Information engineering science has answered our many problems. It has made the tone of individuals, groups and organization very easy compared to the former years where technology was something in dreams or on paper. Information Technology is referred to the respective(a) sophisticated and affirm of the art technology like computers that help us to manage our crinkle enterprisees (Senn, 2003).The around important part of the business for ex axerophtholle is their huge amounts of data, the problem of storing them and then(prenominal) retrieving them for a useful purpose. Companies realize that data should never be set as a useless collection of bits, no matter how aged(prenominal) they are. They as well came to an appreciation that data advise be used to allow for the companies the competitive edge they collect, especially after they became conscious about the merchandising paradigm.The Information Technology helps these companies to create, process, store, protect, tr ansmit and retrieve data (Senft & Gallegos, 2008). Besides these, Information technology has helped give impetus to the globalization process. It has cut back the world to a global village where the communication problem is no more an issue, especially after the advent of the internet. Now you can up to now make calls using the internet. All you need is a microphone and speakers to pour forth to anyone, at any time sitting anywhere in the world.The companies too realize that there processes (that take place within their organization to convey up with their products) remove become more cost effective (Senn, 2003). This has allowed business to efficiently utilize their resources and probably the most important one (which is normally saved at the end of the process) is the time. Through technology, companies are able to kindle the quality of their products and processes.BACKGROUNDGeneral Control of the Information Technology aids to guarantee the concord of the data. This me ans that the data being produced is showing the performance of the transcription that you have installed, and that it is producing the desired results. It ensures that the machine is working perfectly fine. You can then scar upon your business process if there is an anomaly or inconsistency in your data. You can be sure of the right data for the wrong processes.Thus you can improve upon your business processes to correct your data. General Control of Information Technology usually encompasses the environmental control (Senft & Gallegos, 2008). This means that you understand the cessation of the outside environment or the governance beyond the boundary of your system and clearly out of your hands does shape your business in a certain way. But in what way does it affect you depends on the various environmental control you have at hand.USES AND IMPLICATIONSThe General Control also focuses on the different management changes that are brought within the business system or environm ent. Changes are a verily a very trying task with in the organization.Information Technology helps to make sure that the changes brought therein is congenial with the norms, organizational culture and the rules and regulations of the business itself (Senft & Gallegos, 2008). During the life of the business, many programs (complex or simples) are written to help businesses master their desired results.For example a connection may find itself in the need of a information Base Management Systems or a Data Warehouse. They may all purchase it or they may build it themselves. In both the cases, the company needs to mould the coding to suit their business requirements. It helps the source computer codes reliability within the program.Businesses work on projects. For advanced business and for businesses that care to expand in the long run, find themselves in the need of developing software or systems. On the other hand, software houses whose important business is to develop and s ell customers customized softwares goes through a complex life cycle to design, develop, test, implement and maintain the software.General Control helps to achieve that too. It helps to simplify the whole cycle which may extend to a number of years depending on the size and complexity of the software (Turban, Leidner, McLean, & Wetherbe, 2007).

Medieval Pilgrimage

Medieval Pilgrimage In this essay I forget discuss how medieval pilgrimages were considered to be a cultural phenomenon. boilersuit there were many motivations for pilgrims to participate in the act of a pilgrimage. figure excessive artwork led to competitions at pilgrimage sites. Medieval pilgrimages changed Christians along with other religious people, spiritually and emotionally. Pilgrims went on gos that were all over long distances that be to be physical and mental hardships.Before they left they would receive a put forward after a full confession to a priest or Bishop, mostly if their pilgrimage was to be a excursion of penance. Christians believed that these particular pilgrimages would ease them in a get along of ways. They believed that the journey would deepen his or her faith, would cure the impossible disease or illness, or just set out them impendent to God. The beginning pilgrimages started off by traveling to the places where Jesus and the Apostles lived w hile on earth.Constantine was the first Roman emperor that believed in Christianity. With him believing, and respecting what the pilgrimage stood for, Constantine constructed three major sites designed for major pilgrimages such as, the Basilica in Jerusalem at the place where Christ was crucified, the Holy Sepulcher which was the site of Jesus burial and resurrection, and finally in Bethlehem Constantine commissioned another church over the spelunk express to be Jesus birthplace. Sorabella) Even though the three sites said above were the most popular of pilgrimages, Rome became another terminal figure for pilgrims because it was easier entrance fee for European pilgrims than the Holy land. (Sorabella) Rome had many tokens of saints and martyrs which over a full point of time became a reason to set foot on a pilgrimage. Many would flock to see a saints roll or the Virgin Marys veil. Art played a huge role in this cultural phenomenon. Having many relics all over Europe spar ked many opportunities for artists to create important works of art for the relics themselves. Sculptors and goldsmiths do reliquaries required to enshrine the holy objects. Jewelers produced small containers for sacred material for the close-fitting to wear. (Sorabella) This was one of the better times to be an artist. Artists created different souvenirs for pilgrims to celebrate and reckon their pilgrimage. Every relic and Holy place had a different souvenir for that side. The souvenirs ranged from simple badges, mirrors, or even miniature elaborate reliquaries.Churches would trade or even steal relics from their original resting place, which for at least one location was cause for immense celebration, and was often depicted in art. It was customary for pilgrims to bring offerings to the shines they visited, and many of these, too, were works of art costly liturgical vessels, elaborate hieratical vestments, and other precious objects enriched the treasury of every pilgrimage church. (Sorabella) In the later on Middle Ages pilgrims traveled because churches would promise to consolidate with god about their sins over a whole lifetime to be forgiven.With this in effect, churches made thoroughgoing renovations to accommodate larger numbers of pilgrims at one time. A perfect example of this is the church Saint Denis which dramatically had undergone many changes in the primeval twelfth century. I score not experienced a journey of this magnitude in my lifetime. However, I think it would be a bang-up experience from an emotional point of view. It may not be an accurate pilgrimage but in the month of October I will be going on my own journey to Europe. I hope to agnize a broader outlook on cultural differences.I am so utilize to living in the same place, so it will be an evoke new adventure to be thrown into a different existence and experience Europes normal aspects of life. There are reliable places that I am specifically going just to see, such as the Roman Coliseum, Saint Peters Basilica, and the Leaning tower of Pisa. I can imagine that these three destinations will bring a number of emotions out in me. I in addition can imagine that this is credibly the same way a pilgrim felt on his or her journey once they finally saw what they had travelled so far for.I also see myself buying trinkets in memory of a particular destination just like a pilgrim buying a miniature relic once seeing Santiago de Compostela where Saint James was discovered. The concept and experiences of a pilgrimage were widely popular all throughout Medieval Europe. It sparked tomography and hope, and set the tone for travel of many different kinds. These basic concepts have not changed much in todays time. Most travelers do not travel from a spiritual standpoint, however most travelers will travel far and wide for an emotional experience.

Legal Strikes and Illegal Strikes Under Labor Law

Q1. well-grounded come acrosss and punishable strikes atomic number 18 dramatically different in terms of how they are viewed in Labour Law. Discuss. (5 marks) Section 1 (1) of the Labour relations Act, 1995 defines a strike as a cessation of work, a refusal to work or to continue to work by employees in combination or in concert or in unanimity with a common infrastanding, or a slow-down or other concerted activity on the deviate of employees designed to restrict or limit output. check to the Labour Relations Act, 1995 the strikes are legal only if nigh preconditions are met much(prenominal) as the collective agreement must have expired, a strike voter turnout must have been held and 50% of the members are in favour of the strike, and a conciliation officer must have been appointed. All the employees c everyplaceed under Labour Relations Act, 1995 are not honorfully permitted to strike e. g. ospitals, and nurse homes and Toronto Transit Commission do not have the right to strike. whatsoever departments like fire fighters and police are not face to the above-discussed law and have their own legislations. If a totality is not adhering the law the strike deal be charged as illegal and the participants are un preserveable to discipline. The employer can request the board for cease immediately and if the orders are disobeyed, tribunal injunction can occur.The breech of court orders can solving in fines and jail sentences and employers can also sue the individuals or unifications for the damages. The pairing leadership can be charged and held responsible for the consequences of the strike. Considering the differences of legal and illegal strike, as be above by law, it can be argued that legal strikes and illegal strikes are dramatically different in terms of how they are viewed in Labour Law. Question 2 How should Bob begin to address this spatial relation? (5 marks)Bob Graham a newly appointed Labour Relation coach has been directed by th e precaution to halt rid of the chief league steward stopcock who is known for absenteeism ( baffled everywhere 100 shifts), coming posthumous to work (53 seasons), do not advise his supervisor active macrocosm absent (25 occasions), low executing at work, breath smells of alcoholic drink on a regular basis (serious infr motion), unpredictable mood swings and disruptive demeanor to entire workforce. The complaints have been make by the employees to the focal point slightly ray of lights bsenteeism, office and performance but all in vain. Employees who habitually absent from work or come late are keep down to discipline. Absenteeism in the specify averages six shifts a year whereas, hammer has missed one hundred shifts which is way more than the plant average then should be subject to discipline with a series of exemplars and ultimately should be tired. Although there are several concrete evidences and complaints about shits misconduct at the workplace, his d isciplinal designate is clear.The reason for this, described in the discipline study, is very obvious, management views putz as someone to fear, as the caller-up occurred a hefty financial loss as a result of a successful illegal strike lead by him. Bob is in a very critical military position as he is new to the physical composition and that there is no record book of dickheads misconduct at the workplace. He has not been issued any verbal or written warns. Therefore he should be very painstaking in whatever actions he photograph against rotating shaft.He should start an official, fair and accusive investigation against mother fucker and should involve other fourth-year management members too. The study issue faced by Bob is that apart from the clear evidences of beam of lights misconduct in the workplace there are no disciplinary reports against him. Bob should first develop a relationship of trustfulness with the employees in the organization as a credible HR man ager. inning in normal situation would consult legal jointure steward and assholes immediate supervisor to discuss the issue. As creature is the articulation steward, it can be hard for him to involve union effectively.Therefore he should adjudge the evidences like his attendance, his manner with others and should conduct interviews with the employees who have been complaining about his behaviour and have comforting amount of documentary evidences by taking as many witnesses as possible. Beca character barb is the chief steward of the union and has been occurring veritable financial losses to the confederacy, it is worth hiring a third party to do the investigation for Bob. After he is collected concrete evidence against him, he should conduct an interview with Peter in the presence of another elderberry bush management member and address the issues.Peter should be given verbal warning followed by the written warnings. He can repeat the written warnings if call fored so that the disciplinary action can be escalated to the next level. If Peter finally does not correct his behavior, which most likely searchs to be the aspect, he should be suspended without pay fro 1 to 5 days. After that if he still does not change his behavior, he is subject to be complete with cause. Question 3 If Peter is floodd, what contestations would the association attorney use at arbitration? (10 marks)If the management decides to discharge Peter, he using his power ordain take the disciplinary action to attribution where the union will soften to show that management did not have cause to the disciplinary action against Peter. Company lawyer in this case should have real evidences against hammer so that management can attempt to prove how the action interpreted was crucial for business. Peter committed some serious offences like inebriation at the workplace and the clear disciplinary record the he has irreparably damaged the employment relationship with the empl oyer (Module 5).The contract between an employee and employer, which says that employee will clear out tasks according to the directions given and would adhere the conventional standards personally and professionally in return of the payment he gets from employer. The lawyer should talk about management rights in collective agreement, which outlines that the management has the right to fire the employees who are subject to discipline and poor performance to run the business smoothly. The lawyer should endure the substantial documentations Bob prepared while investigation and warning stage.The lawyer should also emphasize if discipline is a required conk on the managements mandate to preserve stability in the workplace. Talking within the context of discipline the account should be made by the lawyer about how Peters absenteeism significantly and more and more exceeded the plant average and that the behavior was not altered by him after a series of communication with him in mak ing an effort to destruction the gap between his performance and the established standards of the organizations.While highlighting the causes of discharge such as, 100 missed shifts, 53 late arrivals and 25 occasions of not advising the supervisor of his absence seizure, the argument should also be made about as to how Peter was able to influence management using his power not to make a report on his disciplinary record. Considering his involvement in the serious infractions such as beverage at the workplace and harassing the co-workers psycho lucidly it can be argued that his actions did not meet the mandatory standards established by the organization. No formal apology by Peter to the management can also be a significant argument for the company lawyer.As defined in module 5 Discipline can include vector sum with cause for serious infractions or infractions which have followed lengthy disciplinary records, Peter is subject to both which provides a logical cause to the action in terpreted against him. Q 4. What arguments would the union lawyer make in response? (10 marks) The work record, seniority, age, re-employability, company rules, duty to book, the economic climate and his reputation as a union leader will be the key arguments by the union lawyer in response to the company lawyer.Peters seniority and clean disciplinary record suggests that the union lawyer has a strong argument to make. Peters length of service with the company would provide the union lawyer an edge over the company lawyer as in the union-represented workplaces senior employees have significant rights and seniority derives almost all of the decisions to reduce bias. Peters seniority is complemented with the clean disciplinary record over the flowing of his job that puts the union lawyer in a strong position. Peters age and economic conditions in the industry he kit and caboodle in provide a strong argument.According to the case study Peter Frost is a 52 year old caution mechanica l with 25 years service in a construction materials plant in western Mississauga. According to the statistic provided on bureau of labour website the maintenance mechanics jobs are subject to change frequently and adaption to new ripe machinery is crucial. The increased automation and new computer controlled machines in the plants can result in less demand for old workers who got their training years hindquarters and were unable to update their skills.Peter perfectly fits in this scenario, as he is functional in the industry for a long time and doesnt seem like he as been going for new training considering his attitude to work. Therefore his re-employability is an issue considering the external purlieu of the industry. The fact that Peter is a known union leader for conducting successful illegal strikes can also affect his re-employability. Company rules also put the union lawyer in a favorable position.The clean disciplinary record of Peter advocates that the organization does not have the history of enforcement of disciplinary actions, the historical practices and the publication of rules is poor. If the disciplinary rules and procedures were in place and were practiced the management would have been warned Peter of infractions as they occurred, and also the Discipline in the labour relations firmament is for the first time rehabilitative rather than punitive(Module 4). If Peter admits he is thieve to alcohol the company has the duty to check under the Ontario Human Rights Code.It can be logically argued on this base that puppets addiction is a disorder/ check and he is covered under the terms of the trade to Accommodate provisions of the Code (Module 5). Question 5 What criteria would an arbiter use to decide the case and what decision would likely be made? (20 marks) In this discharge case the arbitrator has the ultimate right to support the discharge of Peter, dismiss his discharge or adjust the discipline to something less than a discharge for example an extended suspension without pay.In situations like this, it is usually up to the company and union lawyers as to how they present and support the information they provide to the arbitrator. However the decisions made by arbitrator in the past and rig examples are also the majour contributors in the decisions made by an arbitrator (Module 5). The literature about the previous cases reveals that an arbitrator typically considers the severity of infraction, the work record, seniority, age, re-employability of the employee and the company rules, duty to accommodate, the economic climate before making any decisions.In this case both the union lawyer and the company lawyer have provided some logical arguments to defend them, which makes it very difficult to predict what decision the arbitrator would most likely to make. The comparison of both parties arguments and the past decisions of the arbitrators would help to bide the decision the arbitrator would make about Peters discharge case. The company lawyer made a solid argument about the seriousness of the offences made by Peter such as drinking at the workplace.Where as the union lawyer made a logical argument to defend irradiation, he highlighted that if Peter admits that he is alcoholic or drug addict which is considered to be a disease and a disease is a disability the employer considering the Duty to Accommodate Provisions of the Code is snare to accommodate Peter through appropriate means rather than discharge. The company lawyer made an argument about peters progressive absenteeism and poor performance over the period of 4 years.Talking within the context of discipline the argument was made by the lawyer about how Peters absenteeism significantly and progressively exceeded the plant average and the gap between his performance and the established standards of the organizations. Peters seniority is complemented with the clean disciplinary record over the period of his job was highlighted by t he union lawyer in response. The absence of any disciplinary charges on Peters record provided the union lawyer an edge over the company lawyer.The lawyer argued about management rights in collective agreement, which says that management has the right to fire the employees who are subject to discipline and poor performance to run the business smoothly. The union lawyer raised an issue of company rules he argued that the clean disciplinary record of Peter advocates that the organization does not have the history of enforcement of disciplinary actions, the past practices and the publication of rules is poor.The lack of communication history between Peter and the management in the previous years did put the company lawyer in an awkward position, as the discipline in the labour relations field is primarily rehabilitative and not punitive. The company lawyer talked about how Peters behavior was interfering with other employees but the evidences did not guts that as his record was clear and there was a not substantial document available from previous years.The union lawyer in this case seems to have an upper hand over the company lawyer as he argued about Peters seniority, age, re-employability the economic condition, the external environment of the industry which are the majour issued the arbitrator would consider while making the decision. The union lawyer had thoroughly researched the criteria the arbitrators use to make decision and has made argument about how the charges against peter are not well supported by the evidences. Arbitrators made the decisions ground on the evidences provided by the both parties.The examples of the documentation could be the documentations, videos and witnesses. The lack of these evidences from the company lawyer suggests that Peter is most like to get away with the situation and the decision might be made in his favour than the company. Q 6. How does the situation change if Peter admits he is an alcoholic? (10 marks) If peter adm its he is an alcoholic he would have an upper hand over the company. According to the Ontario Human Rights Code the employer has the duty to accommodate the employees who have disabilities.The union lawyer can make a logical argument to defend peter if he admits that he is alcoholic or drug addict which is considered to be a disease and a disease is a disability therefore considering the Duty to Accommodate Provisions of the Code employer is bound to accommodate Peter through appropriate means rather than discharge (Module 5). According to the interpretation of the act the organization must establish that Peters disability (consuming alcohol while working) interferes with the rights of other co-workers.The clear disciplinary record of Peter over the length of his job makes it difficult to prove that his behavior has been seriously interfering the right s of other employees. The code says that the employers should accommodate the minor interference or inconveniences if the employee t ake initiative and request for accommodation. If peter explains why he is asking for accommodation the company is obliged to asses the need of accommodation based on the needs of Peters colleagues.Peter however is required to apply for the accommodation in writing providing enough time for employer to respond and the company is required to response within reasonable time. If Peter is flexible and realistic the company should considers alternatives than discharge Peter as command by the Ontario Human Rights Code. According to the case study, there are saturnine rumours from other employees and supervisors that Peters breath smells of alcohol on a regular basis however there is no evidence of that as his disciplinary record is clear.This puts Peter in a good position to request for the accommodation from employer as the law allows him to do so. Therefore based on the evidences discussed above it can be logically argued that if Peter, in accordance with law, admits that he is an alc oholic it is very likely that he will take advantage of the law as he is an experiences union steward. References http//www. bls. gov/ooh/installation-maintenance-and-repair/industrial-machinery-mechanics-and-maintenance-workers. htmtab-6 &8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212 1 . http//www. labour. gov. on. ca/english/lr/faqs/lr_faq3. phpwhat1

Global Organization Management in the Year 2000

Technological advances at the end of the 20th century contrive allowed companies to worldwideize, facilitating the sale of their goods and services in foreign markets. Communications, authorization, and learning will be the three greatest deciding occurrenceors in the success of these new multinational unfalterings. To be more than successful in business in the planetary environment, it will be necessary to expand to the international market. An accession in production, sales and gains argon most of the compelling reasons why virtually companies will seek to go beyond the limited sphere of stringently selling to US consumers.But as companies in the year 2000 and beyond will surely find protrude, it isnt al expressions easy to perform an disposal when the work force and management squad ups are thousands of miles and an ocean away. Consequently, in that location are a few strategies that mint ensure the success of a business located in the spheric market. First of all, the 1990s have already taught us that quite a little are proud to work for companies that treat them well. They frame linked to companies in more than an employer/employee relationship &8212 they come to step as if they are truly a stop of an placement not adept mavin of the employees.In the year 2000 and beyond, it shall be the charge of this feeling more than any separate that sets excellent companies a infract from the ordinary, and therefore less successful. Companies which are expanding to the planetary market will need to make all the optimistic contri totallying employees feel more than just workers. One thing that employees in the future will more than ever &8212 ask themselves continually is how personally beneficial or detrimental their work environment is to there wn well- cosmos.By establishing a research study to investigate the psychological climate of the abroad workplace, several distinguished factors faeces be established which will sponso r in the effective management of the globular unwavering. More than ever before, employees in the world-wide will show a genuine appreciation for pallidness in spite of appearance their workplace, as well as some amount of recognition for a ruminate well done. This is especially master(prenominal) when the parent connection is located in another country.The prevailing attitude may be that the new governing isnt as important to company success, precisely beca engross the head of the organization isnt a daily, or even periodic, presence at the workplace. By recognizing the securements of foreign employees, employers will ensure that their global family feels apprehended and part of the squad, which in turn will create an atmosphere where the employees guide on pride in their work, and feel as if they are an integral part of the entire production transition. on that point may as well be problems with job stress, or harmony inside the work group (possibly a want of wa rmth and friendliness which does not provide a pleasant operative environment). All these potential problems are part of the psychological climate within a workplace already, and will need to be speak toed as part of an effective management program of a global organization in the future. Every day, employees will form a perception of how their organization values them in their donations. It is important that these global employees feel that the organization cares to the highest degree their well-being and is willing to fairly reward their loyalty or effort.How the global employees will perceive this certify from the parent organization is important to them as they try to visit their bureau in the production process. Maslow (1954) argued a hierarchy system of human inevitably. The hierarchical involve are fixed from the hobo to the top. The bottom is physical inescapably next is safety and security needs third is affectionate needs forth is ego-esteem and fifth is self- actualization. Maslows possibleness suggests that an persons motivational needs aspire to the next level once the permit down level needs have been achieved.The global firm mustiness address the needs of the foreign and expatriate worker, to keep their commitment to the organization. The man-to-man wants notes not just to live on but also acquires some degree of personal felicity from earning it. Money will be employ for housing, foods, and health care, for himself and his family. Receiving an increase in salary will contribute to the undivideds stipulation and self-worth, both of which are identified needs that require satisfaction. The overlapping disciplines in the motivation model suggest that the Maslows needs are contented simultaneously.There are three overlapping areas in the model, an overlapping of undivided needs and foreign influences, an overlapping of individual needs and business, and an overlapping of individual needs, external influences, and busine ss. The first area includes the physical needs, the safety and security. The second area includes the companionable needs. The last area includes self-actualization and self- esteem because the two needs are satisfied when the three factors are met. Furthermore, a size of for each one overlapping area can explain managements attempt to satisfy the degree of employees needs.The global firm must attempt to satisfy the needs of all the workers, not entirely in monetary terms, but also in fulfillment of self worth. All the workers should not just feel as if they are a cog in the machine, but part of the whole process. The expectation hypothesis presented by Vroom (1964), is a frame work for our saint global firm to operate within. We assume performance, reward, and satisfaction are interconnected. The theory suggests that an increase in effort elapses to increasing performance and then ripe rewards with satisfaction help keep the relationships.The factor not taken into tale is the relationship surrounded by a person and external influences. The relationship amid performance and rewards relates to the interaction between individual needs and business. Our global firm will provide a systematic rewards process which meet the individual needs as performance occurs. The size of the overlapping area of individual needs and business can illustrate the degree of matching individual needs and the respective rewards. Our eventual long term goal is to increase long term commitment to the firm.If workers meet goals, and targets they will be rewards. The global firm does not want to lose good workers. It is hard overflowing to maintain a domestic custody, finding and maintaining a global workforce is an immensely large task. Employee perceptions of the global organization organizations support will strongly influence their commitment to the organization. When they see the organization as being supportive of employee efforts, this also affects and influences their attitudes and behaviors.How employees perceive support from the organization is nowadays influenced by corroboratory feedback from the organization. As in everyday life, praise and grace for a job well done is the best way to let people know they are appreciated. This is very important in global management to increase employee morale. This positive feedback lets the employee know that the organization recognizes and values the contribution of their global employees &8212 a key message in all forms of support.The twenty-first century organization will find it helpful to take monthly surveys of the global employees in which to get their assessment of the employee-organization relationship, and if they feel there is positive feedback or communication occurring within the organization. When an employee feels that the managements actions and policies communicate employees are easily replaced, he or she may feel well-being within the workplace, and be less likely to identify with the o rganization.It is important for global employees to feel as if they play just as much of an important role within the organization as does the core group of employees in the domicil base organization. If an employee perceives top management communicates consistently &8212 and in several distinct ways &8212 that employees are valued, he or she may feel change magnitude well-being and report a stronger identification with the organization, which would result in go against performance and a company loyalty. ). Concern and caring for employees can be communicated through statements sent to the foreign workplace from organization.Loyalty to the company can be reinforced by publicly recognizing employee achievements in company newsletters. Organizations can also communicate their support of their foreign production team by providing tangible benefits, such as child-care facilities or flexible work arrangements. This allows employees cut uncertainty about their jobs through job train ing or development about what would happen if the company had to layoff a certain number of employees. oversea production teams will assume responsibility in the event of profit or losses. The global team would be the first to be cut. erudite ahead of time that there is an established plan for handling such a possibility will go a long way in increasing employee feelings of well-being and loyalty to the company. Ambiguous policies, on the other hand, notwithstanding serve to promote uncertainty among global employees. It is also important to understand how organizational events are interpreted by employees, which can lead to increased understanding of the organization and improve the employee/employer relationship. Organizations of the future allowing global teams to be part of the decision-making policies and practices will generally have more supportive organizational climates.This shall show the foreign production team to feel they are part of the entire organization and not t hat the parent organization is deciding for them on work practices and policies, which dont directly affect the organization as much as they would affect the foreign team. Allowing the global team into the decision-making process will signify managements respect for them as an important part of the entire organization. Positive evaluations of employee value and their decision-making abilities are also important. elaborateness in decision making is related to increased motivation and increases in employee attitude toward commitment to the organization. One of todays biggest buzzwords is Teams. Most companies are leaning toward a team concept. One way to enforce teams is by empowering employees. Many companies nervous strain to edge their competition are turning to the empowered employee teams initiative. The difference between a group and a team must be understood. A group is two or more people who interact to achieve their goals. In contrast a team is a group in which members work in concert intensively to achieve a coarse goal. hence the fact that there is no camaraderie in the groups is not only because of the lack of proper interaction and understanding but also because of the fact that workers are not trained enough to realize the importance of on the job(p) in groups. The difference between groups and teams Groups work individually to achieve a common goal, or target. Teams work and communicate together to achieve common goals. The global organization must achieve form teams, and not groups. The global empowered teams will be part of a much large global composition of teams that will form the companies network.In the global organization empowered teams will make the difference between the company being a multinational that meets the regional demands, or an international corporation. Regional needs will be satisfied because the teams distributed throughout the world will be responsive to the needs of the customer. The ultimate goal of the corporation i s to market itself globally, but act locally. (Stein, 1999) Most businesses want to achieve total customer satisfaction by anticipating and solving a problem before it occurs. Thus a new kind of team has emerged with the goal of insuring customer satisfaction from the start.In the global environment empowered teams will be able to react regionally to the needs and wants of the consumer. Empowered teams are built with empowered people whom have the authority and autonomy to make significant changes within the organization. The global teams will consist of several members from different functions. Instead of one individual making decisions, the group or team makes decisions collectively with the midway conductor position eliminated or acting as the coach. The use of these empowered regional teams is to solve problems, lower costs, increase quality, and ultimately improve customer satisfaction.The global team will understand the national culture of each individual country it operate in. They will identify that particular set of economic, political, and social values that exist in that nation. Throwing people together does not constantly mean they should be called a team. They must first be make up of the right people who understand and can define a task. The strength of the team depends on proper training, timing, and communication. Before a regional empowered team is created, the goal of the company and mission of the team must be defined.The top management must identify how much of empowerment is needed, and recruit the best people to work on the problem. For a team to work successfully it should ideally be comprised from a diversified workforce. The variegation will facilitate more ideas and openness with the team. An expression in the Wall Street Journal mentioned Honda, Motorola, and General Electric as examples of companies who form diversified empowered teams. Honda motor company for example, attempts to compose it each of teams from a minimum of thre e different countries.This allows Honda to incorporate regional needs, and use other non regional concepts. Recruiting the right people, and insuring they represent the cross-section of disciplines and regional diversity is very important. One person missing out of this formula can ruin a team. Within every team, a cross-functioning method must be used for the team to be successful. If one of the team members is hard to get along with, they still can be beneficial to the team. Everyones input is important, the output of the team is greater than any individuals output. A strong facilitator is also needed on the team.The facilitator guides rather than leads. Usually middle management, this person is set equal to the other members of the team. The facilitator must recognize and understand each members participation, as well as, coordinate the reporting go on. In aim for team to be successful, senior management must be attached to recognize the team should be put in charge. This is do ne only when senior management defines a specific goal for the team to filtrate for. Too much management can kill a team. The team might spend more time on reporting the progress than the task that needs to be completed.Middle management is the biggest obstacle for teams. To be successful, middle management must surrender its power and let the team empower themselves. Setting time limits are also important to the team success. Never let a team go beyond sise months, everyday should be treated as an important day. Training is also important for team to succeed. Everyone in the organization, including all suppliers must work together to improve customer satisfaction. Outside vendors should be reminded that increased sales by the corporation will lead to increased revenue for them.

Edhec Family Business

Family demarcation How to lend oneself your MBA stoping in your family business? There are a fewer EDHEC Global MBA pop outicipants who decided to study in this program to search for get out understanding of business disciplines in order to improve their quality as managers with the main goal of returning to their countries and continue their family business. Family business can be very large, a big example is Walmart that even after 43 years and being the third largest company in the world, the Walton family still owns 48% of the stake. However, most examples of family business still relate to medium or little sizes.The good thing about a family business is that it has a gruelling sense of commitment and honor from the members. Family businesses are more than likely to farthest because there will always be an effort on the part of the family members not to let it die or fade related to their intragroup values. Brazilian candidate, Andressa Lass Santos provides us with her testimony on her family business case The EDHEC MBA program has been helping me gain a broader perspective in notification to several business facets such as leadership, accounting, management, studying the local rescue and the industry and how to combine them all in a strategic manner.Every severalise has been helping me come up with ideas and is making me notice flaws that I had neer perceived before, as well as areas where there are path for improvements in my family business. My father started a construction company and asphalt ready 25 years ago in Curitiba, Brazil. He is an engineer and agrees with me that if I gain more management skills it would be very useful for the company, since he has little time to invest in that, and in fact he is beginning to think to step out of the picture and work more as a counselor.As each single class goes by, I learn something new and try to think how to implement in our family business. My ideas arise from the hiring process, motivatio ns of the employees until idea globally of macroeconomics and strategically trying to apply how we could possibly expand our business or even find new ideas related to it, such as maybe starting another business or company that could buy at the construction company. For that reason I will choose the Entrepreneurship track in the MBA program, I believe it is the track that I will most upbeat from when thinking about my family business and how we want to expand it.

Harvard Reference Generator â€

Harvard beginning root How to Vali date the produce of Harvard author Generator by understanding Harvard Reference Format?There ar several Harvard pen generator tools useable online, as a matter of fact we put together several and we tried them out for accuracy. Quite frankly, these online tools c whollyed Harvard advert generator ar supposed to make your life easier, precisely like m some(prenominal) computing machine programs out in that location, there are limitations of these tools. As a matter of fact, we would support you to go ahead and try them out yourself. In addition, we would provide both(prenominal) in stageion that is easy to comprehend that you can utilize to validate the sidetrack of these tools.While citing journal articles and books in a Harvard endeavor is straightforward, in close to cases, you will rehearse other sources, such as online articles, videos, crudespapers, white papers, or artwork. If you are confused about the essay referencing style you should be victimization our experienced writers at our site and get help with clarifying the requirements.Harvard Reference GeneratorHere is the a nonher one we found from CiteThisFormForMe that worked okay for the near part.Full Harvard Referencing and Formatting Guide for University StudentsThe Harvard filename extension format is generally used by university students when writing their essay. The main reason for Harvard referencing is to show the research concluded and asseverate the information sources used for writing the dissertation or essay. There are specific rules for Harvard graphic symbol format, and below you can learn how to remark and format your Harvard essay.How to Format Your Harvard Essay?General GuideIn Harvard referencing weather you do it via online tool or thru a Harvard filename extension generator, by the time you get this entry brisk for your essay, you will need to embroil a cover knave, including the cognomen pen in ALL CAPS, the aut hors name, the name of the class, and the professors name. You will also arouse to take the city and state of the university, and the date.On all pages, excluding the cover page, you will fuddle to accommodate a lintel that has the short title of the essay and page number. Make sure any Harvard Reference Generator tool that you use out there is providing absolute information.All major topics need to start with a header, and subtopics need a subheader. Every header and subheader call for to be title case all words capitalised, except for articles, conjunctions, and prepositions. The last page of your Harvard essay needs to complicate the reference list. We found several Harvard reference generator providing inaccurate information, so double hold your work utilize this guide.What to Reference in Harvard reference?Simply put, you need to reference all sources used to write your Harvard essay. These include statistics, journal articles, class readings, presentations, and books you read to create your own work. Failing to reference all sources will result in plagiarism, and you will receive a grade penalty for not citing your references.How to validate Harvard Reference Generator output manually?Harvard In-text CitationsThe first type of Harvard referencing is in-text citations. When creating Harvard in-text citations, you will generally have to include the name of the author(s), and the year of the publication. If there are two or ternary authors, you have to write all the names, however, if there are more than three, you use the first authors name and the et al. abbreviation in Harvard reference format. When citing interviews, use the name of the soulfulness you interviewed.For direct quotations, you will also have to include the page number in the following format (Author1 &038 Author2, 2000 p. x). continuously lay the references after the referenced quotation. Use an indentureed paragraph for direct quotes yearner than two lines when you cite Harv ard style. Harvard Reference add up FormatIt is important to format the Harvard reference list according to the rules, otherwise, the essay or dissertation will be marked down for plagiarism.Use the header References starting a new page, centered, followed by the list of the sources in alphabetical order. Do not indent the first line of the reference, but indent the following lines of the same source.See an manakin of the Harvard Reference Format BelowBook Authors nett heel, archetypical Initial, Publication year. Title of book in italics and title case. urban center of the publication publishers name.Article Authors in conclusion Name, First Initial &038 Second Authors Last Name, First Initial,Publication year. Title of the article in title case. Journal Title, Volume and pick out number(Issue Number) pp. (page number).Internet Authors Last Name, First Initial, Publication year. The title of the web page capitalised Online (updated date) Available at (web address www.xyz. com) Accessed 1 January 2000.In some cases, you will also need a bibliography as headspring as a Harvard style reference. The main purpose of the bibliography is to list the sources you consulted, but did not cite in the paper. To find out whether or not you need a separate bibliography, check the dissertation or essay requirements given to you by the professor.Table of Contents and List of Figures in Harvard Style Reference FormatYou sometimes need to create a Table of Contents and List of Figures when you write your dissertation or longer coursework. The requirements for these pages, as well as the appendices depend on the universitys rules. While general Harvard referencing rules give you guidance, incessantly refer to the manual of your university handed to you in the beginning of the course. To rescind any problems with your references, make sure you review our quick guide on how to avoid plagiarism with 10 time tested tips and why you should refrain from using online Free plagiarism checker.Citing Special Sources in Harvard Reference SystemWhile citing books and articles in Harvard is straightforward, and there are many tools that will help you, sometimes you will have to cite videos or unusual sources. If you are unsure, you can use the cite this for me, Harvard referencing website to format your sources, but here are some tips on acquiring your reference list and in-text citations right when citing an online article Harvard reference system.Citing Conference proceeding and Reports in HarvardFor this source, you will need the name of the author, the title, the organisation or editor, the place of publication, and page numbers. For reports, you will need to include the report number.How to Cite References Websites, Lectures, face-to-face Communication, and EmailsWhen you cite websites, use the followingHarvard reference format Author, year, title of the page, available from, and date of access. Include the name of the sender as an author for own (prenominal) or professional emails, the recipients name, and the date and month of the email.When citing lectures and presentations, include the name of the lecturer or presenter, the title, the institutions name, and the month and date of the lecture/presentation. If there is more than one presenter, use the name of the person you cite in your paper.Further Guidance to Harvard Reference FormatIf you are unsure what needs to be included in the essays Harvard reference page or need help to correctly cite Harvard style, you can check out the formatting guide of your university. Alternatively, submit your question related to Harvard referencing on the our site website, and our experienced, qualified, and professional writers and editors will guide you through the research.Also substantiate How to Use References in Your Essays?How to Use References in Your EssaysDid you know that we also lead support for formatting your essay, researching your paper, and structuring your dissertation ? Contact Us TodaySummaryArticle Name Harvard Reference Generator Validator Description How to Validate the output of Harvard Reference Generator by understanding Harvard Reference Format? Author our site Admin Publisher Name our site Publisher Logo

Safe Journey

SAFEJOURNEY 1. Introduction Since the innovation of diesel motor rail air locomotive engine man variant has got raw dimensions in their piece of living conditions i. e. the civilization. Most primary(prenominal) get h middle-aged ofment in that locationby was that men got the motion. These diesel engines gave shape in manifold. In assault sector the horse car/ omnibus were started replacing by motorcars of antithetic sizes and shapes to condition the impoverishments of man configuration. The appurtenance of petrol engine has accel termted the treasure. In the prove era nobody do-nothing even weigh of fend offing the elements of loony toons be ride the society has be screw too much dependent on this.But lock at that post is a conundrum. The problem broods with the technology. zip arsehole claim that these technologies go out neer break dance. Due to mechanized fault, poor main(prenominal)(prenominal)tenance, overuse, overage, aggrieve and so forththese failures occur. Though we be aw be of these and may take preventive and reactive measures to avoid those stakes neverthe slight these failures be tranquillize daily phenomena. Think more or less a situation where your individualised fomite becomes out of rewrite on the highway in a remote place. If so, what is the remedy? on that point ar some arrangements by the Government.However, that could not bring the opinion of the public. Thus, in our slipperiness, this medical prognosis is still covering unc ard. The astute investors could lay down identify the need of assistance in such(prenominal) situation in me precise countries. The bm of our bleak lolly oriented truehearted Safe journeying is to cargon these aspects. The purpose of this device is to go bad the st posegic and situational aspect of the firm and commission merchandise fruit, merchandise mix and thereby project a detailed commercialiseing formulate of the firm. The scope of this cas t go forth be limited to the by-line notion organic evolution Process Comp both interpretation Strategic outline Situation Analysis grocery store Product Focus merchandise Mix pecuniary Analysis transcription Implementation Evaluation and Control go formulating the device commencement ceremonyly our causal agency is to foreground the concept development process, followed by the orientation assembly line with the union. Then Mission, goals and core competency of the cheek leave al unrivaled be covered on a lower floor strategic analysis. in that respect aft(prenominal)wards, analytical fragmentise of the send off leave alone include SWOT, industry, competition, comp each(prenominal) and node analysis.The mart, product and financing bearings of the organization and as well target marketplace identification bequeath be the contents of the product market focus. This part leave behind withal advert the Unique change Pro placement USP and se t plan of the organization. Then below the trade program 4 Ps i. e. marketing mix pass on be illustrated. The financial analysis and organizations planned set up leave alone be discussed followed by the consumeation plan. Fin every last(predicate)y, the military rating and control measures result be pen-pictured. We murder carried out a detailed study, which was a combination of primary and secondary info analysis and empirical study.Our contact order was primarily in the form of personal interviews with the competent official of the concerned authority, and salt away public views associated to this sector. We gravel identicalwise conducted the market observe deliberately, carried out various statistical analyses by testing related hypotheses. order of battle of associated data from Bangladesh Road Transport stick outance and Bangladesh Police traffic control were similarly a part of the survey. Thereby, we withstand found it is feasible to manage the victims of the roads. 2. CONCEPT DEVELOPMENT PROCESS 2. 1 The Idea GenerationBangladesh is a third servingman developing region. The countrys gross domestic product is not over again encouraging. Therefore, the people passelnot endlessly causal agency to scram all origin hand / crisscross new fomites of whatsoever sorts. The utilize vehicles atomic number 18 not perpetually reli adapted and often found to be out of order. Moreover, poor infrastructure of the country has to a fault strong influence to cause such failure a grim accident is not to a fault an excommunication to it. The arrangements continueed by the Government to champion such gaucheries be often seem to be inadequate, eon consuming, organize uply and failed to earn confidence.Thus, there is al slipway a need to condescend those victims in legal injury of automatonlike, medical, psychological and arrest assistance. This led us to create the nous of a overhaul organization to condescend in this for ecast. 2. 2 excogitation Development The concept of providing necessary at tip by Safejourney is to have number of driveway planetary polices HMP and quiet gain points at mend intervals. Maintaining a reliable communication net do, our teams give be runed by our valued customers and in answer, lead be capable to remove the spot within 30 minutes. military armed assistance charge testament be poised depending upon the degree of assistance rendered.rank pass on be offered on the tail end of annual subscription. 2. 3 Nature of do Safejourney get out have the capability to offer the interest emolument Small plateful yield off work on the spot. Medium scale resuscitate work at the nonmoving avail points (Towing facilities impart be included) Large scale reanimate work at the zonary whole shebanghops (Towing facilities impart be included) Available at the motionless utility points. On knell. basic guardianship ordain be appendd on requirement. Evacuation put forwardWill be postd on requisite root word. 2. 4 investing/Benefits/ Commissions/ Business 2. 4. investment funds creation 1Invest to leverage vehicles, remediate machineries, testment of orient office staffs, zonal stores &038 soundless helping points. design 2Invest to put together versatile communication vane. idea 3Invest in acquiring necessary manpower. conceit 4Invest in furtheranceal and social activities. 2. 4. 2 Benefits Concept 1Earnings from social rank charges. Concept 2Earnings from inspection and repair charges. Concept 3Earnings from charges of speck support. 5. Time Frame Concept 1To let distribute round the clock. Concept 2To r for each one the spot within 30 minutes by and by birdcalling.Concept 3To turn in medical and emergency support as and when required. 6. numerate of Outlets / usefulness Points Concept 1To arrange assist facilities in the major high ways. Concept 2At to the lowest degree two peregrine patrols under each dormant portion points. Concept 3Static answer points ar to be established e truly afterwards 70/80 km. Concept 4zonal offices be to be established come near the major cities. Concept 5 cope office is to be established at groovy of Bangladesh. 3. smart set rendering 3. 1History Although it is new for the country like Bangladesh, avail organization as Safejourney is not a new venture in the domain of a function.In Ger more, there is such an organization known as Allgemeiner Deutscher Automobile- Club in short ADAC in exploit(p) for more than 40 grades. Earning the confidence and faith of the public is the first and fore constrictive criteria for most of the agate linees success. If one can achieve it, an other(prenominal) part of the bloodline becomes much easier. The newly established firm Safejourney is the pioneer in Bangladesh in this field. 2. Name The legal soften heed of the firm is SAFEJOURNEY BANGLADESH PRIVATE LIMITED and the saying of Saf ejourney is Destination Guaranteed 3. PurposeThe purposes of Safejourney are described as follows ? To provide whole step reestablish and reco in truth(prenominal) serve to the vehicles on the positivistic highways. To support the under mentioned assists in emergency a. Providing First aid to the accident Injuries. b. Evacuating the earnest cases to the nearest infirmary/ clinic. c. In case of criminal act, providing support by ratting highway Patrol Police. d. To provide dose service to all(prenominal)one on buy offment unless in emergency cases. ? In hereafter we plan to render our communication interlock facilities to the captivate companies. 4. Functional ActivitiesSafejourney has started her journey to give ear the victims of the roads and persons in emergencies. On receiving the call from the customers our control station lead sexual the matter and appropriate location to the accountable zonal office and / or static point throttleing divisional office infor med. The zonal office or static points result than direct the nearest Highway winding Patrol (HMP) to the spot. HMP, upon initial probe entrust render effort to desexualise the necessary defects. If the case appears to be comparatively laborious, the vehicle pass on be towed to the single static point.Likewise, major cases exit be handled by the zonal workshop. In guileless cases, on completion of the necessary repair jobs the customer testament pay the shoot down prepared by HMP as per prescribed monetary value chart. The members allow get the discount if he/she possesses the Safejourney ID Card. In case of major / difficult cases the customer may pay in the stop office or either of the zonal offices. A diagrammatical presentation of serviceable activities is as in accompaniment A 3. 5 judicature It is essential to have a very well structured face to achieve the success in some(prenominal) kind of championship. Thus, Safejourney has taken all out effort o org anize both the administrative and functional aspects in order to figure a tint service, true(p)d and unbroken move of information, nigh(a) administration, rectify co- laming out and co-ordination. Therefore, overall planning, organizing, lead and controlling aspects of Safejourney are vested on the head office. nether head office there are various departments for looking after the administrative perspectives of the firm. Moreover, our service areas are dual-lane in cardinal divisions. The divisions are again subdivided into area/zones to have a better control of the functional perspective of our organisation.However, a detail of Administrative Organisation of Safejourney is illustrated in Appendix B and Functional brass of Safejourney is illustrated in Appendix C of this plan. 6. initiation and Number of Outlets/Service Points We have offered ab initio three major route of the country. The routes are as follows capital of Bangladesh Chittagong Road capital of Banglades h Bogra Rajshahi Road Dhaka Jessore Khulna Road Our head office is located in Dhaka, whereas the divisional offices are in Chittagong, Bogra and Jessore. Detail of the Zonal Workshops, Static service points and outlets are presented in Appendix D of this plan. . 0 strategic compendium 4. 1 Mission break our customers with in 30 minutes after calling at whatever clock on the highways when somebody gets stuck with his/her vehicle and repair it to make him/her smell safe. 4. 2 neutrals 4. 2. 1 Financial Objective To earn an annual rate of crop on investment at 20%. To Make Profit 20% supra sales. To reduce the heart and soul of investment capital where possible. To acquire 3 euchre members by year 5 To arena at the breakeven point by year 5 To achieve 80% of the market share by year 2008. 4. 2. 2 merchandise Objective To repair 30 vehicles per route each day. To provide better quality service than the in all probability competitors. To provide superior and time ly repair To achieve strong brand name. To establish capable and trunkatic service outlets at each 60-80 km intervals. To look simple geographic insurance coverage than rivals and potential competitors. To ensure higher level of customer satisfaction. To provide limited first aid and transportation to accident injuries to increase social value. 4. 3 Core Competency and sustainable war-ridden emolument Core competency pith the achievement of hearty warlike advantage by a firm over its rivals.Our core competency exiting be reaching in time to the customers and providing operate of better quality than our competitors. 4. 3. 1 arrival in time to the customers We go away have number of service c interposes each after 60-80 km. So, any one calling us over mobile/ T &038 T phone, we entrust ensure our presence with in 30 minutes. This forget make the customers receive safe and confident about our organization. 4. 3. 2 Providing better quality service At present our ma in competitors are the old aged roadside or sub-urban ground repair workshops. Our services go away be provided in time with the modern equipment and of course we will maintain our quality. . 3. 3 induct advantage Though there are number of repair workshops but we are the first to provide on call services on the highways with fast step on it and responsibilities. At present we codt have much strong competitors, but even new competitors enter, we will have customers preferences as we are the first in this business. We will already have lot of members and hold the lion share of the market. 5. 0 SITUATION ANALYSIS 5. 1 SWOT Analysis 5. 1. 1 Strength Main strengths of safe journey are identified as follows 5. 1. 2. weakness The weaknesses are as follows business is base on happenings of some eventualities . 1. 3. opportunity Opportunity means where the telephoner can buy the farm acquireably. The Opportunities of safeJourney are as follows 5. 1. 4 bane The happenings which m ay create obstruction in achieving our business objectives are as follows 5. 2 Industry Analysis SateJourney is a service oriented organization. There are many others who provide the uniform services to the customers. There are many workshops located in the country, suburban or urban areas. The rural or suburban base workshops are old aged, that doesnt have any efficient governing body of identifying the problems and repairing those.There are someer big sized workshops in the urban center areas but they hardly provide on call service. They as well as dont have an efficient way of motion with the customers. As a whole in the industry nobody is holding commanding supremacy. Safe Journey will enter the business considering the aspects of winning customers oral sex. The competitors will not affect its operation and business objectives. The topical anaesthetic workshops are weak but close competitors. City base service centers are strong but distant competitors, so SafeJourn ey will enjoy almost monopoly in the rural highways and in all probability to grammatical construction elegant competition in the urban areas. . 3 Competitor Analysis 5. 3. 1 flaw Competitor SafeJourney is the first company to provide mobile repair service and serve the customers even in the remote place on the high ways. Thereby at present we dont get a line any brand competitor of ours. 5. 3. 2 Industry Competitor Our service is based on repair services of the automobiles. There are many other crushed or big workshops providing the same kind of services. So they are our industry competitors. 5. 3. 3 Form Competitor This service provides the need for safety on the high ways by repair and maintaining vehicles.There are few other workshops other than automobile workshops that also stretch forthout some sort of repair works like motor musical rhythm or bi bike repair. They are our form competitors. 5. 3. 4 Generic Competitor Ours generic wine competitors would be anyone takin g away our customers. The roadside restaurants, jerk vehicles, public transports are few of our generic competitors. 5. 4 Company Analysis Our company will have numbers of static points (service centers) each after 60-80 km surmount on the highways. Those static points will remain under direct control of Head office located at Dhaka.We will also have offices in other major cities. They will deal with social station, complains, suggestions for operation and future expansion of the business. 5. 5 customer Analysis 5. 5. 1 On the basis of buy Roles 5. 5. 2 On the basis of customer Buying Behavior Our service falls in the complex purchase behavior group as it is a high inter-group communication service. clients normally dont come to the workshops unless they need it. again for yearly membership one has to pay Tk5000. Thereby, it is a service that involves a good derive of money. Customers will think in two ways to be a member of Safejourney.Thus, our customers purchase will f ollow complex buying behavior. 6. 0 MERKET PRODUCT FOCUS 6. 1. Financial, tradeing and Service Objective 6. 1. 1 Financial Objective 6. 1. 2. marting Objective. 6. 1. 3. Product / Service objective 6. 2 Target securities industry 6. 2. 1. The Selection of Target Market The underlying logic and hypothesis dictated us to select the unique(predicate) target markets 6. 2. 2. Market Segmentation To attain the objective of our business plan, bases for our market naval division is Demographic and psychographic instruments. Under the demographic, the surgical incision variables are social menage and occupation.In social conformation the upper class and upper middle class is our focal point. And under occupation we have mainly focused to the business class. Under the psychographic bases we have considered the social values to be our main segment variables. People who are super security concerned and highly time concerned are the point of parsimoniousness here. 6. 2. 3 Specific Targ et radical Basing on our logic/ hypothesis, our market breakdown has led us to select the pursuance specific target groups as our customers insular car owners. Business class travelling in personal/ official car.Taxi taxicab companies Transport owners/ Agencies. The target groups as per the segmentation can be categorized as under Market segment Customer group Market segment 1 Private car owners Market segment 2 Business class Market segment 3 Transport owners/Agencies, ward-heeler companies. 6. 2. 4 forcefulness of the Targeted Market Segment. Effectiveness of the segmentation can be measurable using five useful criteria. These are Measurability, Substitutability, Accessibility, divergentiability and Actionable criteria. Testing of our segmentation based on these criteria is shown as under Market Segment Measurable Substantial complaisant Differentiable Action-able MS 1 genuinely Good Large and highly slow sociable Good Effective and remunerative feasible plan can be formulated MS 2 very Good Large and Profitable Accessible Good Effective and feasible plan can be formulated MS3 very Good Very Large and profit Accessible Good Effective and able Feasible plan can be formulated 6. 3 Point of dispute One of the most master(prenominal) factors for open up any new product/ service is the points of differentiation. We will differentiate our service from the competitor in respect of service, personnel and stick out differentiation. 6. 3. 1 Service specialisation The chance on to success of our business will lie in adding value to the services and regular improvement of quality. SafeJourney will differentiate its service from others in respect of following attributes guild Ease every one prospect up the problem in highway can easily call us merely make a phone call. carry not to take the trouble of scrutinizing around miles together for someone divergence the vehicle in uncertainty. Delivery Th e mobile workshop of SafeJourney will be connected to solve the problem in a speedy manner with adequate parcel out and accuracy. Special service and Maintenance Any one calling SafeJourney for a mechanical problem of vehicles will be provided with at large(p) wind shield wash to that vehicle and the assurance will be provided that any further problem for same cerebrate will be apt(p) bring out service in that particular journey. 6. 3. 2 Personnel Differentiation SafeJourney will gain a strong competitory advantage by developing a better-trained people. For attaining this we will emphasize on the following aspect Competence The engineer/ mechanism of safeJourney will possess the required skill and fellowship to deal with any mechanical/ technical foul problem of any type of vehicle. The mechanism will be grouped in such manner so that they can deal with any problem of the touched vehicle for which they are called for. ? Courtesy The employees of our service will be trained to direct in a friendly, respectful and thoughtful manner in response to any problem given by the customer. ? believability The trustworthiness of the service will be genuine by providing set rate card from the company along with the specific identity card for the employees. ? Responsiveness The Company will have a debauched response in any call by sending the mobile workshop within half an hour on the spot. Communication Safejourney will keep the system of communicating about any problem/ chin wags by giving a comment card while solving the vehicle problem. This will be used by the management for further improvement of service. 6. 3. 3 Image Differentiation Our service will give adequate fierceness on building an image of lovesome and quality service. To do this, we will express our messages in symbols, written and audiovisual media, different events and also by employee behavior. 6. 3. 4 Unique Selling Proposition (USP) This is the factor which will pass the c ustomer to accept our service kinda than the competitors. We will concentrate on the following USP of our service. Caring about customers time. Greater care on safety measures. First to provide reliable mobile repair/ convalescence service in the country. 6. 4 view To attain a distinctive position in the customers head we will give adequate speech pattern on our unique selling proposition. We will create an image of the company by promoting the idea SafeJourneyfor people who cares about time and safety. 6. 4. 1 Positioning outline For attaining the coveted positioning in customers mind we will adopt the double realize strategy. We will claim two turn a profit in this regard The fastest. The safest 7. 0 merchandising PROGRAM 7. 1 Service outline 7. 1. 1 Type of Service This is a utility service for providing mobile mechanical/ technical support to the vehicles facing problems in highways.This will ensure a quick and easy service which will allow the travelers to reach to th eir destination safely without withering the time. 7. 1. 2. Features of service The service will be provided both in membership and non membership basis and have the following features to provide Repair and Recovery a. The first effort will be given to reach to the spot with mobile workshop by half an hour of receiving any call. b. The main effort will be in repairing the vehicle on spot as quickly as possible. c. Relatively difficult cases will be handled by the static service point d. In case of major difficulties the option will be given to deliver the vehicle to the desire destination after necessary repair works. Emergency Service a.Providing first aid to the accident injuries. b. Evacuating the serious cases to the nearest hospital/ clinic. c. In case of criminal act, providing support by informing highway Patrol Police. d. To provide transportation service to anyone on wages only in emergency cases. Communication service a. The company will establish an internal communicat ion system for its operation. b. The company will render this installing to be used by the transport companies on the basis of payment. 7. 1. 3 defacement Name The brand name of the service is given SafeJourney. This is done to create a favorable brand image and brand familiarity by adding the safety as a sensitive issue.All necessary exposure and promotion activities will be done to assist the different attributes, benefits and values related to the brand. 7. 1. 4 Special / After Service offer To create favorable positive response to the mind of customers the following special offerings will be kept ? The provision will be kept to provide disembarrass windshield wash for the vehicle where applicable. ? at one time given service by any mobile workshop the free service guarantee will be given if any problem faced for same reason in that journey. ? For dealing with the emergency situation, the service will be rendered 24 hours. 7. 1. 5 Sources of Spare split Contacts will be mad e with the authorized lead of various motor parts to keep the supply of tailored parts available.The essence of the various spares parts inventory will be decided basing on the requirement. 7. 2 Price Strategy 7. 2. 1 arguing Price Transparency in transaction is considered as one of the most important issues of our business indemnity. To maintain the trustworthiness and transparency, propensity price of all types of service will be kept/ hanged with the mobile service team and other service centre. The list price will be also published in the publicizing in stain media. A minimum mulish charge of Tk. 250 will be aerated for every vehicle calling for service. otherwise charges will vary basing on the strong suit of the job. A model of list price is shown as under PRICE lean SERIAL NO SERVICE definition PRICE (In Taka) 01 Call charge 250 02 Membership Subscription 5000 03 Servicing 250 04 Oil change coulomb 05 Air Lock Clearance 250 06 give notice line Cle arance 250 07 Tappet Clearance 800 08 piston chamber Head Leakage Repair grounds 09 Timing 2000 10 Spark stopper Change 600 11 Self dispatcher 500 12 Fuse calamity 100 13 Carburetor alter 200 14 Gear corner Repair 500 15 AC pump Repair 300 16 Break Repair 500 17 Steering Gear Repair 500 18 Electric Circuit 250 19 Lighting 250 20 Spare parts As per mkt price 7. 2. 2 sack To Increase the membership number and run the customers a 65% discount will be given to the members of safeJourney. 7. 2. 3 trunk of payment The comportment system will be on the basis of bullion payment before delivery. However, the payment may be made at any zonal / area offices also. 7. 2. 4 Different Price strategy. We plan to adopt different price strategies in different situation. ? At Launching Stage.As this is a new service in this country, our company being first to enter in this business will have a pioneer advantage. And as we will not have any brand competitor at this cor respond so we will adopt damage plus policy at this full stop. The effrontery led us to follow this policy is the substitute sensation effect which tells that customers are less price sensitive when they are less aware of substitutes. ? At sucker competitive Stage. In Brand competitive do it is likely that new entrants will also come in this business. If we face challenges by the new entrants in terms of price strategy, we will face this by adding new values and better quality by means of more promotional activities.As the new entrants are likely to face considerable amount of initial investment expenditure, it is likely to be difficult for the competitors to snatch our significant market share. Again a substantial amount of revenue in the business will come through the membership subscription which is given yearly. So due to involvement of high replacing over cost customers are less likely to switch over to new competitors. The difficult analogy effect of price sensitivit y also supports our strategy as it speaks &8212 customers are less price sensitive when they cannot easily equalise the quality of substitutes. However in this stage we may have to go for the price cut strategy basing on the market condition. 7. 2. 5.Pricing Method Basing on the market survey and the result of our hypothesis we have used a combination of both perceive value pricing and going rate pricing method to select our price. 7. 3 Promotion Strategies Promotion is considered as one of the greatest market winning factor to increase the sales of own product/ service. It consists of different promotion mix i. e. advertisement, sales Promotion, Personal Selling, Direct Selling and humankind Relation (PR) . The promotion activities also varies basing on the product/Service life cycle through which a product/ service comes from introductory stage to growth, maturity and at last at declining stage.So our promotional mental process will also vary in response to different life cy cle of our service in following ways 7. 3. 1 Introductory Stage In this stage our main strategy will be to create the customer awareness about the brand name of our service. Since the service involves the complex buying behavior, the main emphasis will be given to the print media. The promotional activities include Regular advertisement in daily newspaper and magazines. apply Billboard in the entrance and operate of the petrol pump. Using Billboard in highways with repeated intervals. In TV and radio highlighting our USP during the commercial slot. ? Providing attractive and bright posters, calendars etc to the car sales centre. 7. 3. 2 growing StageAt this stage the strategy will be to create brand familiarity to keep the present customers satisfied and to attract the new customers. This will be done as follows ? Differentiation advertisements in both print media and earthshaking media frequently. ? Create value chain for the be members by sending small gifts like calendars, cards etc containing the brand symbol placement different types of PR programs. 7. 3. 3Maturity Stage At this stage the strategy will be to keep the people conscious about our product by various relief advertisement and other programs It includes Remainder advertisement in both print media and meretricious media. ? To increase brand preferences providing advertisement with celebrities. written text various PR Programs.Sponsoring different games/ sports ethnical programs etc. 7. 3. 4 Decline stage Starting from the maturity stage onward, the amount of our market share is likely to decrease. At decline stage it will tend to reduce more. But the human psychological science about time and safety will always exist. The market is also likely to expand. Even though, the company may face difficulties due to more number of competitors. To track the problem, the following strategy will be adopted Providing new features to the customers by making differentiation. Giving reminder advertis ement both in print and loud media organization PR programs using satisfied customers etc. 7. Placement (Distribution strategy) The Placement strategy is very important to ensure that the companys product/ service are passed through the right contribute to achieve the objective of the company. 7. 4. 1 Places to Serve Initially the service will be started only in three important routes. These routes are Dhaka Chittagong highways. Dhaka Jessore Khulna highways Dhaka Bogra- Rajshahi highways Subsequently basing on the feedback and market condition the number of routes will be increased. 7. 4. 2 Channel Strategies The channel of our service will be direct. ? Head office -Zonal service centre Static Point- Mobile service workshop We will also increase the number of zonal offices/ service centre to most of the regularise towns. ? We will also acquire the local anaesthetic agency to act as the local representatives in zonal offices. ? The detail statistical distribution channel i s illustrated in Appendix E. 8. 0 FINANCIAL DATA AND PROJECTIONS 8. Initial Investment Fixed Expenditure Item Tk in Lacs Construction/ force 7 Office Furniture 7 Vehicle procural 223. 4 Tel/Mobile 9. 4 Tools and provide 25 Promotion 10 prepare 3 radical 284. 54 8. 2 categoryly Expenditure Tk in Lacs net profit 85. 3 Details Shown in Appendix F Tel Bills 9. 48 Fuel 35 Rent-Office/Outlets 81. 4 Promotion 12 electrical energy/Gas/Water 5. 64 heterogeneous 6. 4 Total 235. 69 8. 3 Projected Yearly Return in 5 days From providing highway Service Yearly In 5 Years Per Day 30 Cases X 3 Routes X 500 X 365 164. 25 821. 25 Tk in Lacs From Membership Charges Year Tk in Lacs Year 1 gibibyte 5000 50 Year2 2000 5000 100 Year 3 3000 5000 150 Year 4 3500 5000 clxxv Year 5 3500 5000 175 Total income in 5 Years 650 8. 4 Calculation of Payback Period Taka In Lacs Year 1 2 3 4 5 6 possible action Bal -284. 54 -305. 98 -277. 42 -198. 86 -95. 3 Cash out melt -235. 69 -235. 69 -235. 69 -235. 69 -235. 69 -235. 69 Cash in flow 214. 25 264. 25 314. 25 339. 25 339. 25 339. 25 complete Bal -305. 98 -277. 42 -198. 86 -95. 3 8. 5 103. 56 Fraction of years=330. 99/339. 25=. 975 Years. Total Pay back Period =4+. 975=4. 975 Years. 8. 5 Projected Profit Expected profit in year 5 = Tk 8. 25 Lac Expected profit from year 6 onwards = Tk. 103. 56 Lac 9. 0 effectuation PLANImplementation is the key success factor for any business. The business planning may be the best but if implementation plan is wrong the business will fail to achieve its objectives. To achieve our business objectives we plan our business in the following way 9. 1 Services Strategy Safejourney will provide services to the customers as and when they call. soulfulness may get services if they come promptly to the static points. Our efforts will be to establish strong communication mesh to reach our customers using existing T &038 T facilities and mobile networks. We will also have our own communication network to ease our customers to reach us at anytime.Practice of mobile patrol on the highways to point out out and meet any eventualities will also be there. Besides repair, we also plan to provide some additional services in following ways (1) For ensuring smooth first aid service, our employees will be specially trained on first aid. (2) Delivering the vehicle at desired place after repair will be accomplished with the necessary co-ordination with zonal offices. (3) Evacuation to accident injuries will be provided by maintaining a good will and liaison with the local hospital and clinics. (4) On establishing our own communication facilities it may be rented to the transport agencies. 9. 2 Price StrategyAs it was verbalise earlie r, services will be provided on the basis of payment and we will have separate price strategy for our members and non-member customers. On accomplishment of any service, the senior mechanics will calculate the price basing on the minimum call charge, price of spare parts, membership discount rate and services as per price table and make the bill to the customer. Customer may pay the bill in cash on the spot or any of our offices/outlets. In the later case, the vehicle will be delivered only after the confirmation of the payment of the due bill. To deal with the competitors in the competitive stage, SafeJourney may also change the service charge or membership subscription as the situation demands but the quality will not be compromised in any case. 9. 3 Promotion StrategyTo implement our business strategy we will go for rapid skimming. For this we will spend an amount of Tk 1,000,000 as we launch the service. In addition to it an amount of Tk 12, 00,000 will be spend on promotional activities per year. In this regard maximum emphasis will be given to print media and using the billboard. We plan to provide advertisement on sack up sites also. 9. 4 Distribution Safejourney is taking all out efforts to establish a smooth, secure and effective distribution channels. Members will be enrolled either by the zonal offices directly or through local agents and few selected petrol pumps. The selected petrol pumps will be considered as exclusive distribution means. 10. 0 ORGANISATIONThe Head office of Safejourney will be established in Dhaka. The whole organisation is headed by Managing Director (MD). The MD will look after the overall planning, organizing, tip and controlling aspects of Safejourney. There are add six departments in head office, which are as follows Operations and Planning expert Support Administration and Medical instruction Information System Accounts and Human pick Management Under the department of operation and planning there will be one control station on for 24 hours. The three divisional managers are responsible to control the three routes under the supervision of Operation department.Dhaka Chittagong route looked after by Divisional Manager 1 (Chittagong) Dhaka Bogra-Rajshahi route looked after by Divisional Manager 2 (Bogra) Dhaka Jessore-Khulna route looked after by Divisional Manager 3 (Jessore) Under each Division there are three zonal offices and under the zonal offices there are three static points each. to each one static point is equipped with at least two Highway Mobile Patrols. 11. 0 EVALUATION AND CONTROL To run across how well the company is running, we must rate the present strategy. Accordingly management will be taking decision on what should be done. For that we will evaluate our performance by finding the information of following aspects 1 Is the competitive approach of the company is counterbalance? 2 Could we differentiate our services from our rivals? 3 Could we provide our services at a broad spectrum or to a niche? 4 Is the geographic coverage of our services correct? 5 Are the functional activities of the company correct? 6 Could we make expect return/ cash flow? 7 What is the companys image and reputation with the customers and competitors? 8 Could we make continuous improvement of our performance? We will also carry out military rating of information continuously. This will help us to take timely decisions. We plan to carry out analysis of information on the following manner 1 Daily earnings and expenses report. 2 Total number of customers per day. 12. 0 evidence Continuous improvement and development of new offerings is an essential part for any business success in the present world. everyday people in the business world seek for new opportunity and pass millions in this purpose. The overall paper is developed highlighting all the detail that is required to do a successful marketing of a new offerings. The alternatives are highlighted and the victuals a re kept open to carry out the necessary adjustments as the market dictates. Proper implementation of the plan can make the service-SafeJourney a successful one.